As a parent of both a girl and boy, it’s infuriating and disheartening to see gender stereotyping reflected in products marketed to children.
Just last year, major retailers overlooked the implications of producing girls clothing containing harmful message such as “I’m too pretty to do homework so my brother has to do it for me” and “allergic to algebra”.
Melissa Montanez, an electrical engineer and mother of a little girl, shares the same sentiments. She created a clothing line for girls called Technigirl, which infuses empowering messages and cool graphics (like robots and space shuttles) into her designs. Her clothing is greatly inspired by the electronics and microchips that she’s worked with, and balanced by the dress-up element that she enjoys as a female. This mom owned company produces products that are phthalate-free, made in the USA and available in sizes newborn – 6X.
Lucia was lucky enough to try out an item. She chose this pink robot T-shirt:
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| Technigirl Pink Robot TShirt – $29.00 |
This shirt has the sort of details that my daughter loves – heart antennas, eyelashes (“just like the ones I draw in my pictures mama!”), ruffled edges, and splashes of pink. The cotton is super soft, which is an important factor in what I purchase these days as Lucia has become more conscious of textures.
What I love the most about Technigirl clothing is the powerful message that it carries. T-shirts imprinted with “Move Over Einstein” and “Future Rocket Scientist” remind children (of all genders) that it’s awesome to be invested in their education.
And that it’s OK to take risks and have huge ideas of what is possible in their world.
I like seeing my girl in clothing that I believe helps to build her self esteem. I want my daughter to be respected for her accomplishments. I want her to know that she can be an astronaut, a doctor, an engineer, or a builder like her father. I’m thrilled to add Technigirl to my smart girl’s wardrobe.
Technigirl is spreading their love with a chance to win one Technigirl clothing item of choice. Enter to win in the Rafflecopter below (US only), a winner will be chosen at random in one week. Learn more about Technigirl by visiting their website: http://www.technigirl.com, following them on facebook.com/technigirl and on Twitter @technigirlkids.
This review was made possible by Mom Spark Media. Thoughts are my own. I received the item mentioned above from Technigirl for the purpose of this review.
Viva la Violette
My niece is due with a girl in November I want this for her!
I'm pregnant with number 2, maybe a girl? If not, I will give this to my new niece.
I have two 6yo girls who both want to be rocket scientists. They rock!
I would love to win this for my daughter!
onecheaplady@yahoo.com
my niece would love this.
slb3334@gmail.com
I would like to win this for my little niece!
vzavala8 (at) gmail (dot) com
I would like to win for my daughter. 🙂
My girls please
I'd like to win this for my daughter.
My 4 girls!!!
Lilhottemomma@yahoo.com
I'd like to win this for my little Surprise. (We're not finding out!)
Exciting Rachel! We didn't find out with our first (pictured in is post). Thanks for entering. xx – Monica
I would buy for my daughter.
Such a cute shirt design 🙂 Your little girl is so cute!
Fo my baby!
I like the Doctor baby onesie!
Its great to see a tshirt that has a positive message and graphics that don't gender stereotype, I agree! I think Einstein did say something along the lines of how imagination is more important than knowledge alone…yey, for dreaming big! xx from the folks at The Magic Fix in Australia.
I can't agree more Dharshi! Thanks you for visiting. xx
twitted this today, 01/10
http://www.twitter.com/myspotme
I would like to win this for my granddaughter.
Susan Chester
I would love to win this for my daughter
would love to keep this for my future kid!
My daughter 🙂
Love the post and I share your view about the inappropriate stereo typing on kids clothing. Too bad I don't have a girl or I would definitely sign up for the giveaway 🙂
Beijos, Ana
http://www.anainstyle.com
For my niece
Want it for my little niece.
andysavi.mom@gmail.com
I'd like to win this for my niece.
I would love to win this for my daugter.
I'd like this for my daughter
I'd like to win one for my 2.5 year old daughter!
“OK to take risks and have huge ideas of what is possible in their world”. great message once again.
Thank you! xx – Monica
for my niece
I would love to win this for my daughter!
Would love to win for my granddaughter bettyremy@yahoo.com
I'd like to win this for my niece. Thanks.
partymix25(at)hotmail(dot)com
I would love to win this for my nieces.
I would love to win this for my daughter!
petchk79@gmail.com
I would love to give this product to the baby I'm pregnant with! Haha, I'm due in April so I'm not sure if it's a boy or girl. If it was a boy, I'd give it to my neighbors daughter. She is the only girl in a family with 3 other boys!
I'd like to win for my daughter!
It would be for my daughter.
my husband would flip if i won this for my daughter! 🙂
I would love to win this for my niece for Christmas….
I would love to win this for my niece. I am Elizabeth Nyberg. I can't figure out how to get it to say that on my post. thanks for the chance….
Thanks Elizabeth!
I'd like to win for my daughter
I would love to win this for my daughter. Thanks for the giveaway!
for my daughter
My daughter.
my daughter miah
http://mommynmeblog.com
I want to win for my daughter.
Francofamily4@aol.com
I'd win for my daughter. Poor middle child! 😉
I would love to win this for my daughter.
For my daughter!
coriwestphal at msn dot com
I would love to win this for my robot-loving 6yr old daughter! 🙂
Would love to win for my daughter and thanks for the chance!!
I'd love to have this for my daughter for Christmas!
For my daughter
I would like to win this for my daughter.
this would be for my 6 year old Diva gfc follower
forreall wilcarvic
[at]gmail[dot[com]]
My niece would look cute in this
My daughter would love this!
This would be for my daughter.
my grandaughter
I would love to win this for my daughter! Thanks so much for the fantastic giveaway!
Reneewalters3@yahoo.com
I'd love to win this for my daughter. 🙂
My little sister
My 10 year old daughter Ellen
My niece.
I would like this for my niece's child.
id love this for my niece
This would be for my niece 🙂
that is adorable, my best friend is expecting a baby girl
I would love to win this for my daughter!
Lisa Garner
I'd like to win for my daughter!
I would like to win this for my little girl wilcarvic
[at]gmail[dot[com]]
gfc follower forreall wilcarvic
[at]gmail[dot[com]]
my niece
cb_shorty2003@yahoo.com
My niece! 🙂
Lolli S
I would love this for my 3 daughters!
this is for my little girl, Lucy!
sarahyurga@yahoo.com
Purchased this and love it!